Branding

Al Community Meet-up in Augsburg

auxvalley represents a network rooted in Augsburg that aims to make regional innovation visible. The corporate design combines the technological power of modern Al with the historical identity of the city. The central design element is the Zirbelnuss (commonly translated as the „Augsburg pine cone“), one of the oldest and most significant symbols of Augsburg. The nodes within the abstracted pine cone represent neural nodes, the fundamental units of an Al model. The rounded visual language preserves a human and approachable character. The size of the protection zone corresponds to the diameter of one of the circular node points.